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P+P advises Equistone on the acquisition of the British company Sportsbikeshop Ltd.

Private equity investor Equistone Partners Europe ("Equistone") acquired the British online retailer Sportsbikeshop Ltd. ("Sportsbikeshop"). Sportsbikeshop, headquartered in Boston, Lincolnshire, is the market leader for online sales of motorcycle gear, spare parts and accessories. The purchase price was not disclosed.

Sportsbikeshop has a market share of over 90 percent in the UK and currently supplies 100,000 customers, primarily in the UK but also throughout Europe, Australia, New Zealand, Canada and the US. For the current fiscal year, the online retailer is now expecting GBP 15 million in turnover. Sportsbikeshop founder James Mitchell remains with the firm and will assume leadership and expansion tasks.

P+P Pöllath + Partners advised Equistone on the purchase with the following interdisciplinary team in all locations:

  • Dr. Ralf Bergjan (lead, partner, M&A, Munich)
  • Dr. Benedikt Hohaus (partner, management participation, Munich)
  • Stefan Benz (senior associate, M&A, Munich)
  • Julian Winkler (associate, management participation, Munich)
  • Adam Denes (associate, M&A, Berlin)

P+P Pöllath + Partners was supported in the UK by ebl miller rosenfalck's advisors Ian Baker and Astrid Adams (both M&A).

P+P Pöllath + Partners previously provided legal and tax advice to Equistone on the acquisition of POLO motorcycle and sportswear GmbH at the beginning of 2015.