P+P advised the management of Verivox on the sale to ProSiebenSat.1 / 7Commerce

The broadcasting group ProSiebenSat.1 is taking over 80 percent of the well-known comparison portal Verivox through its investment subsidiary 7Commerce. The seller is the private equity investor Oakley Capital. The purchase price is 170 million Euros.

In addition, there is a variable purchase price component, the amount of which is linked to the operative result of Verivox in 2015. It amounts to a maximum of 40 million Euros.
Five years ago, Oakley joined the company with a 51 percent stake and will hold a minority stake in the future. The sale is still subject to approval by the antitrust authorities.

In the past, Verivox has built up a reputation as an online portal that compares, among others, tariffs for electricity, per diem allowance or insurance policies. The company employs about 250 employees in Heidelberg, Berlin, Linden and Augsburg. After Oakley's investment, the company expanded through the acquisitions of Holtzbrinck subsidiary Toptarif.de and Transparo.de from HUK Coburg.

P+P Pöllath + Partners advised the management of Verivox as part of the transaction with the following Munich team:

• Dr. Benedikt Hohaus (partner, lead, private equity / M&A, MPP)
• Dr. Tim Kaufhold (counsel, private equity / M&A, MPP)